How to Generate MLM Leads for Free
January 6th, 2009Essential to the success of any MLM or network marketing business is a never ending supply of fresh leads. Although leads are vital to your success with network marketing they can be very expensive and non-responsive to your marketing. So how do you go about obtaining fresh leads that are responsive to your marketing message? Well the answer is to generate them on your own. What follows is 2 of my favorite marketing methods to generate a limitless supply of leads for Free.
Article writing Reading an article on any subject carries a great deal of weight. If it appears in print, it must be true, right? This is what online marketers are counting on and why article directories have become so vital.
Article marketing has taken a turn for the better as a lead generation tool. The written word is extremely powerful and can generate some serious targeted traffic. Since the reader is interested in the topic of the article, the chance of a conversion is greater. When it comes to free traffic, this is the absolute best you can do.
A well written article can persuade readers to look at something further. This is how article marketing can be used as a free lead generation tool. An article can be written by you or you can hire a writer to do the job for you. The article should detail the benefits of your product or service and offer your link. Most, if not all, article directories have a resource box at the end of the article once it is published. This is where you direct the traffic to your site or landing page.
Most list builders will supply squeeze pages and allow you the referrer to e-mail your leads on a weekly basis. It is a very simple concept:
1. You join a list builder program.
2. You then join several lists from the members area. These are, of course, your sponsors links to those programs.
3. When you are all done setting this up, you will have several list programs working for you. The best part is that you only need to promote one central URL to bring people to them.
The central URL is the key point to using list builders as a lead generation tool. Most certainly in a direct marketing or funded proposal marketing system. This saves money on marketing, saves probably the most valuable resource anyone can have that being your time, and supplies a great way to track you squeeze pages. By using a different landing page or front end offer for each individual list builder, you can easily see what is working and what is not working. This provides real time information on what your prospects are responding to.
In addition, you have the ability to send your ad to those contacts at least once a week. The list building programs will allow you to send your ad to these people. This could vary from once a week to once a day. The option of delivering your ad to a limitless supply of responsive prospects is very real.
Realizing that conversion and click rates is a numbers game, the more ads you send the higher response you can expect and the more sales you can look forward to. One huge advantage is because this is basically free advertising you have a limitless supply of targeted leads coming to you rather than you chasing your leads.
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